Understanding the Power of Webhooks in Widget Strategy

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Published @ 12/06/2023 by

author fatos bediu

Fatos, Founder @ FacePop.io

Web development

Are you looking for a way to engage your customers and drive conversions on your website? Look no further than FacePop – a customizable video widget designed specifically for enhancing customer interaction and engagement.

With Tailored Call-to-Action Modes, Seamless Funneling, and an Integrated Input Field, FacePop is the perfect tool to kickstart your website’s journey towards success. In this blog post, we’ll take a closer look at the impressive capabilities of FacePop and how you can leverage the power of webhooks to take your widget strategy to the next level.

The Power of FacePop

FacePop comes packed with amazing features and functionalities designed to enhance customer experience and engagement. Here are just a few of them:

Call-to-Action Modes

FacePop is pre-built with numerous call-to-action modes specifically tailored for optimized customer engagement and conversion. Let's take a closer look at some of them.

1. Funneling

Creating an uninterrupted customer journey is critical in driving conversions. With FacePop’s intuitive funneling feature, you can guide your customers towards the desired action effortlessly.

2. Email Collection

Collecting email addresses is a crucial step in connecting with customers post-visit. With FacePop’s integrated input field, email collection is a breeze.

3. Calendar Booking

Scheduling appointments with customers has never been easier with FacePop’s integrated calendar booking feature. You can easily connect to third-party calendars like Calendly or Google Calendar.

Customization Options

FacePop provides users with comprehensive customization options, ensuring that their widget aligns with their brand and website design seamlessly.

1. Look and Feel Settings

Customize the appearance and functionality of your widget with ease. You can adjust the widget’s position, shadow settings, margin, radius, width & height, and more. You can also choose whether to display certain items like play icons or close icons on the player.

2. Color Studio Settings

Change the color of your widget elements with color input fields. You can select from a list of suggested colors or use custom colors.

3. Font Studio Settings

Choose from over 200 fonts available and adjust the font sizes of all text elements.

4. Behavior Settings

Set default widget settings such as sound and player position.

5. Custom Code

Insert custom CSS and JS directly into FacePop for more advanced customizations.


Webhooks are an incredibly powerful tool that can be used to take your widget strategy to the next level. They are essentially an automated way of notifying external systems when an event occurs on your website, such as when a customer interacts with your widget.

FacePop provides built-in webhooks for most of its call-to-action modes, allowing you to trigger custom actions based on customer interactions. Here are just a few of the webhooks available:

1. Watching FacePop

This webhook is triggered when a user starts watching a FacePop widget.

2. Finished Watching FacePop

This webhook is triggered when a user finishes watching a FacePop widget.

3. Visitor Converted

This webhook is triggered when a visitor completes a call-to-action.

4. Email Collected

This webhook is triggered when a visitor enters their email address.

5. FacePop Closed

This webhook is triggered when the customer closes the FacePop widget.


In conclusion, FacePop is an incredibly powerful and versatile video widget designed specifically for customer engagement and conversion. With its numerous pre-built call-to-action modes, seamless funneling, and integrated input field, it is the ideal tool to drive conversions on your website.

Furthermore, FacePop’s comprehensive customization options, AI content writer, and built-in webhooks make it an incredibly versatile tool that can be tailored to meet the specific needs of your business.

By incorporating webhooks into your widget strategy, you can take your customer engagement and conversion to the next level. So what are you waiting for? Take a closer look at FacePop today and turbocharge your website’s conversion rate!

#####Learn more about how to leverage webhooks in widget strategies and how to customize your widgets to engage your customers more effectively. You can also learn more about how webhooks can help you get the most out of FacePop.[/blog/make-the-most-out-of-your-webhooks-with-facepop/]

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