Boost Your Conversions with FacePop's Call-to-Action Modes

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Published @ 12/06/2023 by

author fatos bediu

Fatos, Founder @

Marketing Tools

In this day and age, where everything is done online, businesses need to find ways to interact with their customers in different ways. And one way to do that is through videos. Videos have become a staple in the online space, and businesses have taken notice. But with so many videos out there, how can your video standout? How can you get your customers to engage with you?

Enter FacePop, a customizable video widget designed to enhance customer interaction and engagement. FacePop allows businesses to create tailored call-to-action modes to maximize engagement and conversions. But that's not all that FacePop offers. Let's dive in and explore all the features that make FacePop an indispensable tool for businesses.

Easy Email Collection

As a business, collecting email addresses from potential customers is essential. It is one of the best ways to build your audience and keep them informed about your products and services. With FacePop, email collection is a breeze. FacePop offers an integrated input field for easy email collection. This input field is customizable, too. You can choose to make it a required field or not. You can also choose the type of input, the placeholder text, and the style and color to match your brand.

FacePop email collector settings page

Seamless Funneling

Creating a seamless customer journey is key to keeping your customers engaged. With FacePop's seamless funneling feature, you can create an uninterrupted customer journey that seamlessly guides them through your sales process. FacePop offers various call-to-action modes to achieve this.

You can create a "Connect to Another FacePop" button, which sends customers to another FacePop video widget you created. This feature is perfect for creating a flow from one video to another, showing a product's features in different videos. You can also create a button that redirects visitors to a URL. You can choose to open the URL in a new window or the same window. And the most exciting feature is that you can open the URL in full-screen mode inside the widget as an iframe. This feature is great for keeping your visitors on your website while showing them an external page.

FacePop funneling call-to-action modes

Integrated Calendar Booking

If you're a business that offers appointments or consultations, then you know how important it is to make the booking as easy as possible. With FacePop's integrated calendar booking feature, you don't have to worry about sending your customers to an external page to make their appointments. FacePop allows you to insert a calendar URL or Calendly URL where customers can book appointments with you. You can also insert a URL from other third-party calendars that give you a URL.

FacePop calendar booking settings page

AI Content Writer

Writing compelling messages can be difficult, especially if you're not a writer. But with FacePop's AI assistant, you don't have to be a writer. The AI assistant helps you craft compelling messages to engage your audience. All you have to do is describe your goal, and the AI assistant generates a button that fills your FacePop video widget with tailored call-to-action modes.

AI content writer page

Comprehensive Customization Options

Let's face it; customization makes all the difference. And FacePop offers extensive customization options to match your brand and website. You can customize the position of your video widget on your website, add shadows, and adjust horizontal and vertical margins. You can adjust the player's width, height, and radius, show or hide the play and close icons, and choose from different minimize icon styles.

You can even change the look and feel of FacePop with the color studio and font studio. The color studio lets you change all the colors of the FacePop elements using input fields or color suggestions. And the font studio lets you change the font and font sizes used for all the text elements.

FacePop look and feel settings page

Webhook Integration

For businesses that use webhooks, FacePop has you covered. FacePop offers webhook integration that triggers custom actions, such as watching the FacePop video, finishing watching the FacePop video, converting visitors, collecting emails, and closing the FacePop widget. You can create, delete, or view your active webhooks from the webhook settings page.

FacePop webhook settings page

Active Reports and Analytics

Making data-driven decisions is important for businesses. And with FacePop, you have access to comprehensive performance reports. The reports show you the total views, total watchtime, and the number of people that clicked the call-to-action button, watched but didn't click the button, and ignored the FacePop video widget.

FacePop also offers usage reports and analytics that help you understand how your audience interacts with your video widget over time. All of this information is key to optimizing your video marketing strategy and maximizing engagement and conversions.

FacePop widget reports page

Final Thoughts

FacePop is a dynamic tool that can help businesses from all industries to increase engagement and conversions using videos. With tons of customizations, integrations, and features, FacePop offers everything a business needs to make their videos stand out from the crowd. From creating tailored call-to-action modes that guide visitors through the sales process, to collecting email addresses, FacePop is an indispensable tool for any business.

If you're not using FacePop yet, now is the time to start. Head on over to the FacePop website, and start exploring all the features for yourself.

Learn more about the benefits of FacePop's video widget for businesses, or check out how FacePop can revolutionize your website interactions here.

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