Why You Should Be Using Video Widgets for Enhanced Customer Engagement

Blue and Purple Light Illustration

Published @ 12/06/2023 by

author fatos bediu

Fatos, Founder @ FacePop.io


Are you looking for a way to boost customer engagement and conversion on your website? Look no further than FacePop, the customizable video widget designed to elevate your customer interactions.

At its core, FacePop is all about creating immersive customer experiences. By incorporating tailored call-to-action modes, seamless funneling, and an integrated input field, this widget streamlines the customer journey from start to finish. Plus, with user targeting based on specific criteria, you can be sure your message is getting in front of the right people.

But that's just the beginning. FacePop also offers an integrated calendar booking feature, so customers can easily schedule appointments without ever leaving your page. And with extensive customization options, you can make sure your widget blends seamlessly with your brand's overall look and feel.

Let's take a deeper dive into what FacePop has to offer.

Tailored Call-to-Action Modes

Call-to-action (CTA) buttons are nothing new in the world of website design - but what sets FacePop apart is the ability to create custom, tailored CTAs that drive conversions like never before. With options like funneling, conversion, and other modes, you can be sure you're speaking to your audience in the most effective way possible.

For example, funneling mode allows you to connect multiple FacePop widgets in a seamless way, so customers can move through your funnel without any interruptions. Conversion mode, on the other hand, offers buttons for calendar booking, email collection, and more - all designed to give customers a way to take action, right there on your page.

Integrated Calendar Booking

One of the biggest friction points for customers can be the scheduling process - but with FacePop's integrated calendar booking feature, that's a thing of the past. With just a few clicks, customers can schedule appointments, bookings, and consultations right from your website.

Plus, with support for third-party calendars (like Google Calendar and Calendly), you can be sure your widgets are seamlessly integrated with your overall scheduling workflow.

Extensive Customization Options

One of the biggest advantages of FacePop is how customizable it is. Want to change the look and feel of your widgets? No problem. Need to adjust settings like player position, widget behavior, or font choices? You're covered there, too.

All of this customization means you can create a FacePop widget that truly reflects your brand, right down to the smallest details. And with a comprehensive set of performance reports, you can see at a glance how your widgets are performing and make data-driven decisions about what to adjust.

User Targeting

Of course, no matter how great your widget is, it's all for naught if it's not getting in front of the right people. That's where user targeting comes in - with criteria like device type, geographic location, and more, you can be sure your message is reaching the people who are most likely to take action.

AI Content Writer

If you're looking to create compelling messages but aren't sure where to start, you'll love FacePop's AI content writer. With just a few clicks, you can describe your goal - for example, boosting email signups or driving more calendar bookings - and let the AI do the rest.

Collaborative Workspace

If you're working with a team, you'll appreciate FacePop's collaborative workspace. With shared access to your widgets and settings, everyone can stay up-to-date on changes or updates. Plus, with version control and commenting features, it's easy to keep track of what's been done and what still needs to be worked on.

Webhooks and API

For more advanced users, FacePop offers support for webhooks and APIs. That means you can trigger custom actions based on events like watching a FacePop video, converting to a booking, or closing the widget. With the API, you can further customize your widgets to suit your specific needs.


When it comes to branding, every detail counts. With FacePop, you can personalize your widgets by adding your own domain name, so the widget link appears seamless with the rest of your site. Plus, you can add CNAME records to further customize the URL and give customers an even more seamless experience.


All in all, it's clear that FacePop is a powerful tool for enhancing customer engagement and driving conversions. With robust customization options, tailored call-to-action modes, and integrated scheduling functionality, FacePop makes it easy to create engaging, high-converting widgets that truly reflect your brand and resonate with your audience. So why wait? Give it a try today and see what it can do for you!

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