Why FacePop is the Ultimate Tool for Customer Engagement

Purple and White Heart Illustration

Published @ 12/06/2023 by

author fatos bediu

Fatos, Founder @ FacePop.io


As businesses compete for customer attention and loyalty in the digital realm, it's essential to create engaging, interactive experiences that leave a lasting impression. This is where FacePop comes in, a customizable video widget designed to enhance customer interaction and engagement.

With tailored call-to-action modes, seamless funneling, and an integrated input field for easy email collection, FacePop has everything you need to create an uninterrupted and personalized customer journey. But that's not all - FacePop offers an integrated calendar booking feature, extensive customization options, and user targeting based on specific criteria. Plus, it includes an AI assistant for crafting compelling messages, behavior settings to adjust the widget's functionality, and a shared workspace for team collaboration.

In this blog post, we'll explore all that FacePop has to offer, highlighting the features and benefits that make it the ultimate tool for customer engagement.

Customizable Call-to-Action Modes

One of the key features of FacePop is its tailored call-to-action (CTA) modes, which allow you to optimize engagement and conversion based on your specific goals and audience. FacePop offers several different CTA modes, including:

Each CTA mode offers extensive customization options, allowing you to adjust the styles, button text, icon, height, and colors to match your brand and message.

AI Content Writer

Crafting compelling messages can be time-consuming and challenging, but FacePop has made it easier with an AI content writer. With just one text area describing your goal and a click of a button, your FacePop widget will be filled with engaging copy tailored to your specific goals.

Extensive Customization Options

Making your widgets unique and aligned with your brand identity is a breeze with FacePop’s customization options. The "Look and Feel" settings page allows you to adjust the widget's position, shadow, and controls. You can toggle the width, height, show/hide play button, show/hide close icon, and customize the player's width, height, seeker height, and control buttons.

Additionally, the "Color Studio" settings page gives you the flexibility to change all the colors of the elements throughout the video widget. This feature includes color suggestions ensuring professional and coherent results.

To finalize your customization, FacePop offers the "Font Studio" settings page, which has more than 200 fonts to choose from and the ability to customize the fonts' size for all text elements.

Behavior and Embed Settings

FacePop's behavior and embed settings provide you with the flexibility to customize how your video widget functions and where it appears. On the "Behavior" settings page, you can choose whether the default widget is muted or unmuted, the player's position, and orientation when it's loading.

You can also adjust FacePop's visibility using the "Instant Embed" settings page. This feature lets you choose when and where your pop-up video widget appears. You can set rules like scroll depth, time on page, exit intent, and select by device or country. Additionally, FacePop offers a wide range of settings to adjust the widget to fit specific contexts, including different directories, pages, or URL patterns. Moreover, partner with your team for an optimized customer journey by utilizing the shared workspace to collaborate.

Data-Driven Decision-Making

FacePop provides comprehensive performance reports on your widgets, such as total views, total watch time, and a quantification of the number of clicks to each CTA button. With these tools, you can make data-driven decisions and adjust marketing strategies to improve customer engagement and overall business success.

Integrations and API

Facilitate your workflow with FacePop’s integration options - more than 15+ integration cards (including popular email and marketing platforms such as Google Sheets, Mailchimp, and Mailjet) are available. Moreover, if the preset integrations do not facilitate your needs, FacePop has an API that allows you to create custom scripts to fit specific workflow and web applications.

Branding and Shareability

Finally, FacePop offers features like the option to enable or disable FacePop branding, build usage reports and analytics, and customize FacePop embedding with a CNAME. With the CNAME feature, facepop-share.b-cdn.net links can be modified to your domain, improving shareability.


FacePop offers everything businesses need to create engaging, tailored, and personalized video experiences for their website visitors. With features like tailored call-to-action modes, seamless funneling, extensive customization options, an AI content writer, behavior, and embed settings, and comprehensive performance reports, FacePop is the ultimate tool for customer engagement. Moreover, with various integrations and an API that offers flexible customization, FacePop enables a productive work environment while ensuring a personalized journey for your clients.

Don't miss out on the opportunity to enhance your customer engagement with FacePop. Visit the FacePop homepage and revolutionize your website experience today!

FacePop Homepage

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